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How Nonprofits are Using Social Media

Presentation on how nonprofits are utilizing social media. Includes history, planning and numerous examples of engaging constituents.

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Multi Channel Campaign

Invest in VCU. Good example of a multi-channel campaign incorporating social media, web sites and other collateral materials. Contributed by Michael P. Andrews, Director of Annual Giving Strategy at...

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Social Media Planning

Social media is still new and exciting but like everything else, a little planning goes a long way to helping your organization be more effective. Brian Dowling.

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Expand Your Success Online

Demographics. The norm for 40% of the population currently coming online is that they have not known an age where they couldn’t be online. This demographic expects an integrated approach to your online...

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Multi-Channel Approaches

Studies suggest that individuals receive 3,000+ marketing messages a day. It costs typically 5 times as much to acquire a new donor as to retain or renew a donor. Studies suggest that donor acquisition...

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7 Tips for Using Social Media to Boost Your Fundraising Campaign

There is a reason why social media can be the perfect platform for launching an effective fundraising campaign. The reason is that social media is all about personal networks and fundraising can be...

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